Distribute music under your own brand
Your music. Your catalog. Your brand.
Distribute your releases through Eventroo's infrastructure and keep your label's, record company's or music business's identity on digital platforms.
Talk to the sales team through official support. How the name is shown follows each platform's fields, credits and display rules.
Your brand shows up on the release
Eventroo lets labels, record companies, publishers, production companies and artist management firms keep their own identity in distribution.
For eligible operations, when you distribute through Eventroo, the identification shown to the public on the platforms can use the name of the label, record company or structure responsible for the release, according to each platform's fields and display rules.
In practice, it is an experience similar to a white label setup: your brand in front of the release, without having to build or hire your own distribution platform.
What distribution under your brand is, and what it is not
On the market, white label can mean two things. Sometimes it is distribution software carrying the reseller's brand. Other times it is the release reaching the public under the label's brand. At Eventroo it is the second: the release goes out with your operation's identity, on Eventroo's infrastructure.
Technical integrations and other partnership models are discussed case by case with the sales team.
| Point | How it works |
|---|---|
| Name the public sees | The label's, record company's or responsible entity's, in the label and credit fields, depending on each platform. |
| Catalog ownership | Stays with whoever holds the rights. |
| Technology, review and delivery | Eventroo's. You do not need to run a platform of your own. |
| Reports and payments | In the Eventroo dashboard, by release, platform and period. |
| Commercial terms | No monthly fee. For high volume, 80% of revenue for your operation and 20% for Eventroo, subject to commercial review. |
| Integrations and partnerships | Reviewed case by case with the sales team. |
A distribution structure for labels, record companies, production companies and management
Labels and record companies
Distribute the catalog with the label name in the release credits.
Publishers
Release under the publisher's identity; registration and administration of works depending on the contracted solution.
Production companies
Take the studio's productions to the platforms under the production company's brand.
Artist management
Organize the releases of the artists you represent under your firm's identity.
How distribution under your identity works
Step 1: Register your operation
Eventroo may request corporate documents and proof of authority to represent or of catalog ownership.
Step 2: Enter your brand in the metadata
The label or responsible structure's name goes into the label and credit fields of each release.
Step 3: Submit the releases
Through the Eventroo platform, with complete audio, artwork and metadata.
Step 4: Review and delivery
Eventroo reviews and delivers to the enabled platforms; each one displays credits in its own format.
Step 5: Follow everything
Performance and revenue reports for the whole catalog, in the same dashboard.
See examples of how your brand can appear on the platforms
This is how your brand can appear.
YouTube · track description, right below the views Distribution line
Provided to YouTube by YOUR LABEL NAME
On the track's YouTube page, right below the view count: your label's name identifies who provides the release.
YouTube · track description Copyright line
© 2026 YOUR LABEL
The release copyright, with your label's name, in the same description.
YouTube · last line of the track description Music channel generated by the platform
Auto-generated by YouTube by your label music
The credit of the music channel YouTube generates automatically also carries the label name.
The full track page
The three lines appear together in the track description, below the player.
Why use Eventroo's infrastructure
Over 500 million views on YouTube across releases distributed by Eventroo, and US$ 250K in royalties generated by releases and paid out to creators, according to Eventroo.
No platform of your own
You don't need to build or maintain distribution technology.
Review and delivery
Metadata, rights and documentation checked before the release goes out.
Reports and payments
Revenue reported by the platforms, reports on Eventroo and payment through the enabled method.
YouTube and Content ID
Claims and channel management, depending on catalog eligibility.
Catalog migration
Full support to bring over content already distributed.
The catalog stays yours
Distribution does not transfer ownership of the sound recording or composition.
Terms for labels and record companies
High-volume record labels get a condition that keeps more revenue to reinvest in artists: 80% of the revenue calculated for distribution stays with the operation and 20% goes to Eventroo. It depends on a review of the catalog and release frequency. For other profiles, the share is 70% for the client and 30% for Eventroo.
There is no monthly fee. With no revenue, there is nothing to pay. Details are on the pricing page and in the program for labels.
Bringing the catalog from another distributor
Labels with releases already live can bring the catalog to Eventroo keeping the same data, such as ISRC and UPC, so platforms recognize the tracks and keep the play counts. Large catalogs can be migrated in batches.
The step by step is in the guide on how to switch distributors without losing plays.
Frequently asked questions about White Label music distribution
What is White Label music distribution?
Distributing releases through a distributor's infrastructure while keeping the identity of whoever releases them. On Eventroo, for eligible operations, the identification shown to the public can use the name of the label, record company or responsible structure, according to each platform's rules.
How do I distribute music under my label?
Register your operation on Eventroo, enter the label name in the metadata of each release and submit through the platform. Eventroo reviews and delivers to the enabled platforms.
Can I put my label name on Spotify?
The label name is entered in the release metadata and each platform displays it in its own fields, such as the copyright lines. Position and format vary by platform.
Do all platforms show the label name the same way?
No. Each platform has its own fields, credits and display rules. That is why Eventroo does not promise identical display on every destination.
Is it an unbranded distributor?
To the public, for eligible operations, the identification can use your operation's name. Eventroo remains responsible for technical delivery, review and support.
Do I need to build or hire my own platform?
No. You use Eventroo's infrastructure: upload, review, delivery, reports and payments.
Can production companies and artist management use it?
Yes, after registering and, when requested, providing proof of authority to represent or of catalog ownership.
Does Eventroo take the rights to the catalog?
Not by virtue of distribution. Ownership of the sound recording and composition remains with the rights holders, unless a specific contract provides otherwise.
How much does it cost to distribute under my label's brand?
There is no monthly fee. For high-volume labels, 80% of revenue stays with the operation and 20% goes to Eventroo, subject to commercial review. With no revenue, there is nothing to pay.
Does Eventroo offer a portal or an integration under my brand?
Eventroo's distribution under your brand takes your operation's name to the releases. Technical integrations and other partnership models are reviewed case by case by the sales team, through official support.
Can I bring the catalog that is already with another distributor?
Yes. With the same ISRC and UPC, platforms recognize the tracks. Large catalogs can be migrated in batches.
Keep exploring
Music distributor
What Eventroo does, who it is for and how it works from upload to payment.
How to distribute music
The step-by-step, from finished material to a live release.
Music on Spotify, Apple Music and YouTube
How to release on the best-known platforms and the mistakes that cause delays.
Distribution for labels
Catalog, reports, migration and the label name in the credits.
For independent artists
Release on your own, without giving up your rights.
Special program for labels
Distribute your label’s catalogue with its name in the credits of every release. Organised catalogue, revenue reports, support and catalogue migration at Eventroo.
Your music. Your catalog. Your brand.
Distribute your releases through Eventroo's infrastructure and keep your label's, record company's or music business's identity on digital platforms.
I want to distribute under my brandStill have questions?
Eventroo's official FAQ answers more than 90 questions about distribution, rights, revenue and payments.
Frequently asked questions